30.3.07

THE APPLES IN STEREO - New Magnetic Wonder (Yep Roc)

Go Sailor. Dressy Bessy. Heavenly. Piebald. ELO. This band is better than all these bands!

Ok, that's a controversial way to start a review, so let me qualify that seemingly inflammatory statement. The Apples in Stereo are the best indie-pop band to come along this side of forever, and this record has catapulted them into stratospheric regions of musical excellence.

The opening track, "Can You Feel It?", is one of the best opening tracks I've heard for a long time. Starting with a robot telling you to turn up your stereo and a highly infectious riff, all of a sudden we're transported to cowbell and "Oh-oh-oh-woah" country, with singer Robert Schneider demanding you turn up your stereo! It's an adrenaline rush and fantastic fun. This carries through to the next track "Skyway", a track with more hooks than Captain Hook himself. This is power-pop of the highest order.

The album is pretty much all this good, too. There are occasional forays into Oasis-esque psychedelia ("Energy"), lovely, almost pure pop (7 Stars) and two farewell vocal efforts from the now departed drummer, Hilarie Sidney. But for the most part it's the pop music that you (I) want to hear on the radio (radio).

The album also features a number of short interludes between many of the songs. My favourite of these is "Joanie Don't You Worry", which is just a vocoder-voice harmonising for less than a minute. Most of these are over before the listener (that's me again, folks) realises they have begun. Curse my short attention span...

In summary, if you like summer-y pop tunes with a bit of a kick to them, this is for you. I cannot reiterate enough what a high quality series of songs this band have produced here. Marko from Grampus 8 must be pissed off though... they stole his line! "Turn Up Your Stereo", Marko!

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